We make businessesrun themselves.

We automateYOUR WORKFLOWS.So you don't have to.

Keel Lab builds done-for-you AI automation systems using n8n, Go High Level, Vapi, and the modern automation stack — so your business runs without you in the loop.

0+
Workflows shipped
0+
Hours saved
0%
Done for you
0+
Platforms
Scroll
01Services

What we build.

We go deep on a focused stack — n8n, Go High Level, Vapi, agentic AI — so you get expert results, not a surface-level setup that breaks in a week.

S/01

n8n Workflow Hubs

A single self-hosted brain that watches every app event in your stack and routes it to the right place — Shopify, Klaviyo, HubSpot, Airtable, Slack, Stripe, anything with a webhook. Branching, retries, error escalation, audit trail. All included.

400+ integrationsSelf-hostedCustom logic
NEWWARMBOOKED
S/02

Go High Level Sales Systems

A full GHL rebuild — CRM pipelines by lead temperature, SMS auto-response in under 60 seconds, 21-day nurture sequences, calendar booking with round-robin, post-close review automation. We've done this dozens of times for real estate, agencies, and home-services.

CRMLead nurtureFunnels
▮ LIVE · 47 IN QUEUERETELL · ELEVENLABS · VAPI
S/03

Voice AI Phone Agents

AI agents on Vapi, Retell, and ElevenLabs that pick up your phone — they qualify, route, book, escalate, and log every call back to your CRM. 94% resolution rate on the average build. Handles inbound parallelism your reps physically can't.

VapiRetellElevenLabs
IFDOOUTPROC · 12 STEPS · 1.2s
S/04

Zapier & Make Pipelines

When n8n is overkill, Zapier and Make get you 80% there in days. Perfect for connecting SaaS that already plays well together — and we know exactly where the edges are so you don't hit them at 2am with a broken funnel.

ZapierMakeNo-code
AUTONOMOUS · ITER 04PLAN · ACT · OBSERVE · LEARN
S/05

Agentic AI Workflows

Multi-step agents that plan, act, observe, and self-critique. They browse the web for you, draft proposals, process documents, reconcile data, and make decisions. You approve the output, the agent does the labor. We've shipped one that wins 37% more RFPs.

GPT-4oAutonomousMulti-step
S/06

AI Chatbots & Assistants

Site assistants trained on your full catalog, policy, sizing data, and brand voice. They recommend, code-discount, and convert visitors at rates a competent human rep would. One we shipped closes 1 in 4 conversations into checkout.

Custom trainingWebsiteCRM
02Featured Work

Featured work.

Eight builds we shipped in the last twelve months. Each one runs without a human in the loop. Click any card to open the full build — architecture, what we shipped, what it returned.

Case 01
Northbeam Commerce
n8nShopifyKlaviyoHubSpotAirtableSlack
Open the build
01 / 08HUB
View case

A 15-app n8n hub that runs e-commerce ops in its sleep.

3,000+
Events / day
55 hrs
Saved / week
100%
Errors removed
Case 02
Westline Realty
GHLTwilioCalendlyFacebook AdsGoogle Ads
Open the build
02 / 08PIPELINE
View case

A Go High Level sales system that responds to leads in 47 seconds.

<60s
Lead response
+34 / mo
Appointments
220+
New reviews
Case 03
Linden Health
n8nFHIRPostgresLookerPagerDuty
Open the build
03 / 08MERGE
View case

A patient-data pipeline that turns 11 sources into one dashboard.

11 → 1
Data sources
<90s
Refresh window
HIPAA
Aligned
Case 04
Harbor Capital
VapiRetellElevenLabsHubSpotTwilio
Open the build
04 / 08VOICE
View case

Voice AI agents handling 2,400 inbound calls a week.

2,400 / wk
Calls handled
94%
Resolution
$1.18
Cost / call
Case 05
Folio Studio
MakeQuickBooksRampNotionGPT-4o
Open the build
05 / 08CHAIN
View case

A finance-ops chain that closes the books in three hours.

3 hrs
Month-end close
98.4%
Auto-categorized
$0
Bookkeeper fees
Case 06
Atlas Procurement
GPT-4oBrowserbasen8nDocuSign
Open the build
06 / 08AGENT
View case

An autonomous agent that quotes, negotiates, and closes RFPs.

112 / mo
RFPs handled
+37%
Win-rate
8 min
Avg cycle
Case 07
Brightline Apparel
GPT-4oShopifyKlaviyoPinecone
Open the build
07 / 08CHAT
View case

A site assistant that closes 1 in 4 conversations into checkout.

26.3%
Chat → checkout
$84K / mo
Attributed GMV
<800ms
P95 latency
Case 08
Modus SaaS
n8nStripePostgresSlackLooker
Open the build
08 / 08ANALYTICS
View case

A revenue dashboard that wakes up the CEO before bad news does.

$84.2K
MRR tracked
8 alerts
Last quarter
0
Surprise churn
03ROI

What's it worth?

A quick model. Drag the sliders to match your team. We'll give you a real estimate over a call — this is the napkin math.

Team size8
People doing manual ops, support, sales, or admin work
Hrs / wk on repetitive work12 hrs
Per person, per week. Be honest — most teams under-count this.
Fully-loaded $/hr$45
Salary + benefits + overhead, divided by 2,000 hrs
% we can automate70%
Realistic for most stacks. We've shipped builds at 92% on the high end.
Annualized savings
$150,750
Year 1 — recovered
67 hrs
Saved / week
3,350 hrs
Saved / year
$30,000
Est. build cost
2 mo
Payback period
▸ napkin math · 50 working weeks / yr · run a real scope on a call
04Process

How we work.

Four phases, four to six weeks. Predictable and boring on the project-management side so we can be ambitious on the technical side.

01MapTwo-hour workshop. We map every manual touchpoint in your business, score the bleed, and pick what to automate first.Week 0
02ArchitectWe sketch the system end-to-end — triggers, branches, fallbacks. You approve the blueprint before a single workflow ships.Week 1
03BuildTwo to four week sprint. n8n, GHL, Vapi, custom code where it earns its keep. Daily Loom updates so you stay in the loop.Week 2–4
04OperateWe monitor, tune, and extend. Most clients keep us on a retainer because their stack keeps getting smarter.Ongoing
05Team

The people behind the systems.

Small team. Senior only. The same engineer who scopes your build will write the workflows and answer Slack at 8 pm.

01 / 03
Devan Park
Founder · Systems architect
10 years building automation backends. Ex-Shopify infra, ex-fintech. Will personally scope every build.
Architecturen8nData pipelines
02 / 03
Mira Salvati
Lead engineer · Workflow systems
Lives in n8n. Has shipped 60+ workflow systems, none of them brittle. Writes the kind of error handling that lets you sleep.
n8nGo High LevelWebhooks
03 / 03
Ayanna Brooks
Voice AI · Conversation design
Designs agents that sound like your best human rep. Vapi, Retell, ElevenLabs. Trained in linguistics, ships like an engineer.
VapiVoice designGPT-4o
06FAQ

Common questions.

The things people ask on a discovery call before they sign. If yours isn't here, just write us.

Four to six weeks from kickoff to go-live. The first week is mapping and architecture. Weeks two through five are the build sprint, with a working preview by the end of week two. The final week is testing, training, and handoff.
Yes. After go-live we offer a retainer that covers monitoring, tuning, new workflows, and the occasional fire-drill. Most clients keep us on it because their stack keeps getting smarter — there's always one more thing to automate.
Almost certainly. We work with 25+ platforms and most modern SaaS exposes an API or webhook. If your stack is legacy, we'll write the connectors. We've never had a project where we couldn't get the integrations to talk.
Builds range from $15K for a single-workflow sprint to $80K for a full multi-system platform. Most engagements land in the $25–45K range. The ROI calculator above is a reasonable napkin number — we'll scope properly on a call.
You do. Everything lives in your infrastructure (n8n on your server, GHL on your account, etc.) and we hand over full documentation. You can fire us tomorrow and keep running. Most clients don't, but you can.
We've shipped HIPAA-aligned builds (Linden Health is one), and the patterns transfer. SOC 2 we work within — we don't audit you, but we won't break your controls. GDPR is mostly a question of where data lives, which we configure correctly from day one.
We guarantee we'll ship something. We guarantee SLAs on uptime, latency, and error handling. We don't guarantee your business outcomes — too many variables outside automation. But our case studies are real and we'll connect you with the clients.
Engineers and operators, ex-Shopify infra, ex-fintech, ex-agency. Three core people, project-by-project specialists where needed. The engineer who scopes your build will write the workflows and answer Slack at 8pm.
07Contact